I just got back from a roadtrip and visited Vegas for the first time.
Storytime: I was perusing a typical aisle of tacky souvenir crap in a Walgreens. Among the Vegas mementos for children I spotted some Disney tees tossed in there. They were completely standard issue Princess and Cars tees, but with 'Las Vegas' quickly printed on the sleeve. That was it. Nothing remotely Vegasy about them. That's when a new idea popped into my head and it still won't go away no matter how much REAL work I have on my desk right now.